Frequently Asked Questions
- What is search engine optimization?
- Is SEO necessary for my business?
- Can’t I do SEO in-house for my business?
- Why Should I go with SEO Worldwide?
- What about “Pay-Per-Click” advertising?
- If I choose to sign up with your company, how long before I start to see results?
- When I sign up for an SEO campaign, how are my keyphrases chosen?
- Will my keyphrases be unique?
- How much does an SEO campaign cost?
- Do I need to give you control over my website?
- Can I renew my campaign at the end of six months?
What is search engine optimization?
Search engine optimization or SEO is refers to a number of processes geared to raise a website’s rankings on popular search engines such as Yahoo, Google, or Bing. Generally speaking, SEO involves modifying a websites content to ensure it is very focused on reaching its target audience. Web content that is property focused generally receives favorable rankings on search engines.
Is SEO necessary for my business?
Absolutely! The internet has become a crucial aspect of effective marketing in the 21st century. Maintaining a strong online presence allows businesses like yours to effectively reach a customer base of millions of individuals worldwide. SEO and online marketing is a cost efficient way to promote and grow your business.
If you are not using SEO as a tool to market your business, you can rest assured that your competition is.
Can’t I do SEO in-house for my business?
Search engine optimization is an ever-changing, ever-evolving industry. SEO Worldwide is a fully staffed firm of writers, designers, programmers, and customer service professionals. Outsourcing your companies SEO is absolutely the most cost effective means of generating the desired results. If you are looking for the most “bang for your buck”, then working with a proven and experienced SEO firm is definitely the best option.
Why Should I go with SEO Worldwide?
SEO Worldwide represents the cutting edge of the industry. Our company is made up of a team that possesses the knowledge and expertise to address your needs as a business owner.
We are committed to offering personalized service to each of our clients; and you can count on us to continue to improve and evolve our services to stay ahead in this ever-changing industry. If you want to work with a group of highly motivated professionals that truly care about your needs and the needs of your business, then SEO Worldwide is definitely the way to go!
What about “Pay-Per-Click” advertising?
Essentially, pay-per-click is another means of line marketing which allows web directories and search engines to receive revenue by offering client sites a preferred placement on search results. When conducting a search on yahoo.com, the sponsored links at the top of the page are a good example of pay-per-click advertising.
As with any form of marketing, pay-per-click has its advantages and disadvantages. Yes, pay-per-click advertising does allow you to get your website in front of a broad audience at a relatively low cost. However, research has shown that many users ignore pay-per-click links out-of-hand, just as with other forms of paid advertising such as sidebar and banner ads.
SEO is the ideal compromise, allowing you to put your website and business in front of a huge marketing base while giving your potential customers exactly what they want; real, organize results that are targeted to their specific needs.
If I choose to sign up with your company, how long before I start to see results?
Generally speaking, it should take roughly four to six weeks before you start to see your campaign site on the first page of search engines. However, it’s important to keep in mind that each search engine and directory is different, with their own criteria and algorithms for ranking content. So results might not appear one all of the search engines at the same time.
You should also be aware that SEO Worldwide can make adjustments over the course of your campaign to ensure your site is ranking as it should. This is just another way that we can provide our clients with up-to-date and personal service!
When I sign up for an SEO campaign, how are my keyphrases chosen?
Keyphrase generation is a collaborative effort between us and you the client. Initially we will work with you to get valuable information about your business, your industry, and your goals for SEO. Once we have received this starting input, we then generate a list of keyphrases using software programs which can track the most popular keyphrases for your industry. We then adjust the list to match your specific needs asa client.
After this, we show you what we have and continue to iterate the list as needed to suit your goals and expectations as a client. The end result is a list of keyphrases which are not only targeted to your industry, but are also relevant to your unique business and the customers you wish to attract.
Your keyphrases are an integral part of your SEO campaign. That is why you can expect us to take a great deal of care when selecting them.
Will my keyphrases be unique?
While clients in the same industry might have similar keyphrases as part of their SEO campaign, no two clients while have the exact same list of generated keyphrases. Our goal is always to find a balance between choosing keyphrases which rank well for your industry, and keyphrases which set your specific business apart from the pack.
Also remember that your input and feedback is an essential part of how keyphrases are chosen. This collaboration makes is much easier to create a list that meets your needs well.
How much does an SEO campaign cost?
We have a great selection of “out of the box” SEO programs for you to choose from, depending on the size of your business, and the budget you have to work with. You can find information on specific plans by working with a representative, or by clicking here to get started.
Do I need to give you control over my website?
Absolutely not.
SEO Worldwide is a pioneer in the industry. We use proprietary SEO practices to build and launch a “campaign site” on your behalf. This will direct all interested buyers to your original business website, while still offering you complete and total control.
Our campaign websites are designed from the ground up to be SEO friendly. That means the site’s code, content, keywords, layout, and design are also built specifically to generate greater exposure and more customers for YOU!
Can I renew my campaign at the end of six months?
Absolutely! Many clients budget SEO into their regular advertising costs. By working with SEO Worldwide on a regular basis, you can always ensure you business is receiving the most cutting edge techniques and processes in the industry! Talk about a great way to stay ahead of the competition!